I’ve received more request than I could ever imagine about my recent paper on modernising the product and marketing of premium sherry. Thank you for the interest, I'm glad so many has found it an interesting read. To facilitate the distribution Ive attached it below for anyone to take part of directly or download for later.
Full title: Refining the image of premium sherry - Reintroducing the concept of vineyard terroir to the production and marketing of premium sherry
Faculty: Burgundy School of Business, Dijon - Paris
Author: Cruz Liljegren
Academic supervisor: Dr. Benoît Lecat
Date published: 2015-01-01
Word count: 12.491
Page count: 41